01 May 2014
ThinkPR tenth anniversary charity commitment
ThinkPR has set a £10,000 charity fundraising target as part of our 10th anniversary celebrations.
The team plans to reach the ambitious target for the Alfie Milne Foundation by the end of 2014. More than £1,000 has been raised already thanks to the team delivering pancakes to local businesses to mark Shrove Tuesday.
The foundation was established by the parents of seven-year-old Aberdeenshire boy Alfie Milne, who has Lymphangiomatosis, an extremely rare and incurable disease of the Lymphatic system causing benign tumours to spread throughout the body. Its aim is to promote research that will ultimately identify effective treatments and a cure.
Further fundraising activities are planned throughout the year by the 14-strong team at ThinkPR, including individual 10K race attempts, a group effort to take on the Glack Attack obstacle course and a quiz and auction night.
The next stage of fundraising involves the team delivering strawberries and cream to clients around the city to indulge in as they enjoy the excitement of Wimbledon.
Ms Sall said: “Reaching 10 years of business is a major milestone for ThinkPR and we wanted to celebrate this achievement in a meaningful way, which would allow us to involve the whole team and also our clients and friends. When we heard about Alfie and his family, we wanted to do what we could to help them.’’
"Reaching 10 years of business is a major milestone for ThinkPR and we wanted to celebrate this achievement in a meaningful way"
Alfie’s mum Tracy said: “We’re so grateful, not just for the financial support that means so much but also for the awareness-raising being done by ThinkPR about the foundation.’’
ThinkPR provides public relations and marketing support services including media relations, digital, website and social media support, marketing collateral, crisis communications advice and media training.
In previous years, the company has supported a number of charitable initiatives including a drive to raise £100,000 for new equipment for neurosurgery ward 40 at ARI and a Scots doctor running from Scotland to the Sahara to generate funds for people living in one of the world’s harshest environments.
To make a donation to the ThinkPR appeal for the Alfie Milne foundation, visit our fundraising page